Even if you are an expert in search engine optimization, you might find it difficult to completely analyze the mindset of different web surfers using search engines to reach a particular destination. You keep on insisting top rankings for your clients’ websites, but there are users on Internet, who neglect top rankings and click on the link presented at 6th, 7th or 10th position. So, what influence the web searchers to exhibit such type of behavior? Understanding this behavior can help you to some extent in modifying your SEO practices, though in majority of cases it might appear as of no use. (more…)