There is a distinct difference between Direct marketing and Social media marketing. Direct marketing includes efforts like DRTV, snail mail, email and other related. The products are created in accordance to the desire of the company. Social marketing includes imbibing more communities, innovating offers by you and then promoting it. (more…)

Yes, it’s a hard truth that Google is cutting to sizes the page ranks of many websites on the basis of some judgments done by their team. Not just the high on spam websites! Even the big names in the internet and real world haven’t been spared by Google. This untimely act of Google has left many heads turning and has been followed by a gush of speculations on how and why the things must have gone about. Some of the page rank plagued websites are www.adobe.com (10 to 9), www.w3.org, www.nfs.gov, www.whitehouse.gov (10 to 9), www.problogger.net, www.autoblog.com (6 to 4) and so on. (more…)